The point of this assignment was to find a website with some major usability and design flaws and fix it up. I chose to redesign the All-Clad Metalcrafters site, which in addition to having clunky and outdated design, was violating some usability principles, such as placement of navigation and search, lack of consistent link style, improper content nesting, and more.
All-Clad Redesign Proposal (school project)
November 12, 2010